SEO & SEM
Pricing packages and consultations are complimentary and flexible pay schedules and equity agreements are available upon request.
Dallas City Homes
Mission: Dallas City Homes required social media strategy and web strategy with a focus on building their reputation locally and online.
Accomplished: We developed a weekly strategy to engage and build community in Dallas and beyond in the subjects of affordable housing, attainable housing, and financial literacy. This project has been great to work on, both getting to know this team, and also getting a better understanding of the issues facing large cities and how unaffordable living is. Please visit their site to learn more, and consider donating.
Pro90d
Mission: Founder Michael Williams contacted me to streamline marketing communications, optimize and monetize his youtube channel, and to help transcribe his videos.
Accomplished: We developed a marketing strategy that increased engagement specifically. The channel has grown to over 12,000 and the engagement on the site increased sales specifically, due to marketing messages. Please see his site for more information and samples.
RESI Real Estate Systems Integrators
Mission: Director of marketing 2011-2016 for award-winning real estate web design firm servicing the US top residential producers, developers, and brokerages.
Accomplished: Creator and director of Content Marketing Solutions Projects and early adopter and implementation of Social Media Products. Project Manager for Enterprise Level proprietary HTML websites and acting CMO. Enterprise client site and content marketing budgets over $50,000 per site with custom content and solutions.
Matthew Capala
Mission: Craft compelling content for Alphametic Agency, and acting publicist for Matthew Capala.
Accomplished: Provided content writing support for the book Keyword Search Like a Pro. Obtained speaking engagements at target trade shows, and obtained written placements in Forbes and Bloomberg media online.
Exhibit Experience
Mission: Create and manage 12 distinct web properties, supplemented reguarly with unique content. Digital assets created and managed by my team include videos, guides, how-tos, and manuals.
Accomplished: Top digital rankings for keyword lists including top trade shows, locations services, and unique industries. All assets created include logos, websites, content.
demo solutions
Mission: SaaS Coaching Consultancy, founded by Ed Jaffee, required content, social media, revenue planning, and website.
Accomplished: This was an ongoing, 20 hr per week commitment, that was such a great project. We created hundreds of content pieces based on positive psychology, behavioral economics, and engaged in various thought leadership webinars and events. It culminated in the founder being retained by his biggest client, 2Win International. For specific content questions, please see the site.
kimmy rolph real estate
Mission: Kimmy Rolph required brand collateral and creative management for her website and real estate business. She also required Facebook SEM management for a video strategy derived from Krista Mashore Method.
Accomplished: Kimmy's audience has grown steadily since developing out her blog, video strategy, and social media. Working in concert with a social media coordinator, we have published, optimized and turned into ads over 200 videos. The video ad strategy has yielded record first time sales for Berkshire Hathaway Fox and Roach, on The Main Line PA. I also orchestrated creative content partnerships with Closet Works and wrote all scripts relating to new home trends.
julia lmft, undressing the issue podcast
Mission: Julia Alperovich LMFT approached me when her two web projects required management, one is a practice website and the other a podcast. She asked for guidance on collateral marketing and strategic content plan.
Accomplished: Julia Alperovich LMFT grew her audience and her business with two high performing websites, podcast, and regular content calendar. Her site is fully optimized with regular content added and monthly plans for social media. The creative concept was most fully developed on Undressing the Issue, as all content was mined on our end and applied to the website to provide a provocative backdrop to her podcast platform. We also developed an animated logo that relayed the concept of a tangled heart finding clarity through therapy.